Need critique on three logo concepts: typography, scalability, memorability
#1
I'm a junior designer at a branding agency, and I've just completed the first round of logo concepts for a new client in the sustainable home goods sector. I have three distinct directions, but I'm feeling stuck on which one has the most potential for refinement. I'm looking for constructive feedback from other designers on the core ideas, typography pairing, and scalability before I present them internally. The client's keywords are "earth-friendly," "modern," and "trustworthy." If anyone has a moment to offer a fresh perspective, I can describe the concepts in detail. I'm particularly unsure if one of the marks is too abstract to be memorable.
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