I've noticed something interesting working with different businesses. Some focus heavily on trust building marketing strategies while others just deliver consistently great service.
Which approach actually works better for building customer trust long-term? Are trust signals for startups more about what you say or what you do? I'm particularly interested in how small business authenticity plays into this equation.
Which approach actually works better for building customer trust long-term? Are trust signals for startups more about what you say or what you do? I'm particularly interested in how small business authenticity plays into this equation.
