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Full Version: How valuable are customer testimonials for small business growth?
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I help businesses collect and showcase testimonials, but I'm wondering if we're overvaluing them. Do customer testimonials for small business actually convert, or are they just nice to have?

What's the best way to collect genuine testimonials that actually help with credibility building for entrepreneurs? I've tried email follow-ups, review requests, and even video testimonials, but the response rate is always low. Looking for practical strategies that work.